What good is having a web site if it is not being seen in search engines?

90% of Internet buyers are turning to search engines to find the products they want. Google alone conducts over 150 million searches a day. In fact, recent studies show that purchasers are about 12 times more likely to buy your products or services after finding your site through a search engine than all other traditional advertising methods combined (including trade shows, print ads, direct mail, radio, and even television)... at a fraction of the cost! Why? Simply put, when a consumer finds you through a search engine they are ready to buy. With traditional forms of media, you are broadcasting a message hoping to reach the right consumer at the right time.

As searchers generally only explore the first two pages in the search results, achieving high rankings on the search engines will make an enormous difference in the amount of visitor traffic your site receives.

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SEO otherwise known as search engine optimization is much more than something you just add on to your site. SEO friendly web design and development is “ground up” design. What’s under the hood can make or break your search engine marketing efforts. The only way to optimize every aspect of your website is to have the foresight to begin your SEO before the design and development stage by hiring a professional web design and development company as well as an SEO company.