Why improvement of our own website can be beneficial for SEO!
Sometimes to make changes in-house is like revamping yourself. And the project which we worked upon this week was on improving our in-house website for optimizing SEO. We also revamped the website designing and gave it a modern look for your visitors to have a better web experience while visiting our website.
While we started with initial designing, we went with using the best CMS solution which helps to make better websites and also optimizes it for better search results. Best on the selection of doing the website with scratch and raising it’s foundation for designing a modern look was one of the major task. Right content for the website, better word selection for headers, Creative blog content for engaging audience were the check-boxes that we tried to finish up with the ticks. See how we did it there, being “Creative” 🙂
Upgrading the content of the website that matches the standard of the design of the website was worked upon in detailed manner. Blogs being that part of the website which brings you audience for generating traffic. And just not focusing on blog content, we also categorized the blog, added tags related to content, added meta tags and also keywords for focusing on better results for our visitors.
Finally, with concentrated efforts toward making website, we created our website adding every details of the SEO work that would help website gain better page ranking on various search engines
With improving site optimization you not only improve the SEO factors that affect search results but also provide better content for blog readers and an updated information about the company, this is what we as Creative think.
There are many ways to speed up your website some are listed below
Minimize HTTP Requests
the quickest way to improve site speed is to simplify your design. Streamline the number of elements on your page. Use CSS instead of images whenever possible.Combine multiple style sheets into one.Reduce scripts and put them at the bottom of the page.By doing a campaign to reduce the number of components on each page , you reduce the number of HTTP requests needed to make the page render and you’ll significantly improve site performance.
Reduce server response time can help you to increase speed of your website
Our target is a server response time of less than 200ms (milliseconds).Google recommends using a web application monitoring solution and checking for bottlenecks in performance.
Compression reduces the bandwidth of your pages, thereby reducing HTTP response. You do this with a tool called Gzip.Large pages are often 100kb and more. As a result, they’re bulky and slow to download. The best way to speed their load time is to zip them,a technique called compression.Most web servers can compress files in Gzip format before sending them for download, either by calling a third-party module or using built-in routines.Enabling compression, it’s a great option for speeding up your site.
Enable browser caching
When you visit a website, the elements on the page you visit are stored on your hard drive in a cache, or temporary storage, so the next time you visit the site, your browser can load the page without having to send another HTTP request to the server.For all cacheable resources like JS and CSS files, image files, media files, PDFs, etc. Set Expires to a minimum of one week, and preferably up to one year in the future. Don’t set it to more than one year in the future because that violates the RFC guidelines.
WYSIWYG resources make it easy to build a Web page, but they sometimes create messy code,and that can slow your website considerably.Since every unnecessary piece of code adds to the size of your page, it’s important that you eliminate extra spaces, line breaks, and indentation in your code so your pages are as lean as possible.
Whenever it is images, you need to focus on three things: size, format and the src attribute.
Oversized images take longer to load, so it’s important that you keep your images as small as possible. Use image editing tools,Crop your images to the correct size. For instance, if your page is 570px wide, resize the image to that width. Don’t just upload a 2000px-wide image and set the width parameter (width=”570”). This slows your page load time and creates a bad user experience.
JPEG is your best option. PNG is also good, though older browsers may not fully support it.GIFs should only be used for small or simple graphics (less than 10×10 pixels, or a color palette of 3 or fewer colors) and for animated images.
Do not use BMPs or TIFFs.Once you’ve got the size and format right, make sure the code is right too. In particular, avoid empty image src codes.
In HTML, the code for an image includes this:
When there’s no source in the quotation marks, the browser makes a request to the directory of the page or to the actual page itself. This can add unnecessary traffic to your servers and even corrupt user data.Take time to re-size your images before uploading them. And always include the src attribute with a valid URL.
Optimize CSS Delivery
CSS holds the style requirements for your page. Generally, your website accesses this information in one of two ways: in an external file, which loads before your page renders, and inline, which is inserted in the HTML document itself.You get cleaner coding if you put all CSS in your external stylesheet.
Reduce the number of plugins you use on your site
Too many plugins slow your site, create security issues, and often cause crashes and other technical difficulties.Deactivate and delete any unnecessary plugins. Then weed out any plugins that slow your site speed.Try selectively disabling plugins, then measuring server performance. This way you can identify any plugins that harm your site speed.
Redirects create additional HTTP requests and increase load time. So you want to keep them to a minimum.If you’ve created a responsive website, more than likely, you have redirects in place to take mobile users from your main website to the responsive version.
Use a HTTP redirect to send users with mobile user agents directly to the mobile equivalent URL without any intermediate redirects, and Include the markup in your desktop pages to identify the mobile equivalent URL so Googlebot can discover your mobile pages.
Also Using WordPress you can increase your website speed
Hosting your media files on a content delivery network is one of the best ways to speed up your site, and can often saves up to 60% bandwidth and halve the number of requests your website makes.
I recently realised how much impact having a fast web host has when I migrated a client’s site to WPEngine. Without changing anything else, the site went from average to lightening speed.one of the quickest and easiest ways to cut your page loading speed is to install a caching plugin like WP Total Cache or WP Super Cache.To prevent lots of page speed issues in the first place, you should opt for a good host, a good CDN, and good theme / design.Installing the WP Smush.It plugin to automatically compress your images.One of the pitfalls with WordPress is that your database can get very messy very quickly due to saved drafts, post revisions, deactivated plugins etc. WP Optimize is a fantastic plugin that routinely deletes all of the stuff you don’t need that’s cluttering up your database.
To save bandwidth and speed up page load timesGzip is a simple method for compressing your website’s files .
Broken links are not only a drain on bandwidth, but they’re also one of the surest ways to get a user to leave your site,So that fixing brokenlink is very important.
Reducing Your redirects is the part of speed up your websites.While 301 (permanent) redirects are preferable to 404 errors (broken links), they’re still not ideal as they slow down the time it takes for the browser to reach the correct version of a page.Screaming Frog is once again a great tool for spotting 301 redirects. If you’re using a PC, you can also use Xenu Link Sleuth, which is a great tool for crawling data from websites. Minify your CSS and JS files.Also Replace PHP with static HTML where possible.Link to your stylesheets, don’t use @import.Turn off ping backs and trackbacks in WordPress.HTTP Keep Alive refers to the message that’s sent between the client machine and the web server asking for permission to download a file.
Search Engine Optimization involves desiging,writing and coding a websites in way that helps to improve the volume and quality of traffic to your websites from pepole using search engines.Effective SEO techniqes help you to get more potential customers to your website.SEO services are mainly utilized to improve and advertise your websites to acquire the visitor’s attention and gaining the top positions in popular search engines such as Google, Yahoo, Bing etc.
At Creative, We ensure that your website achieves top rankings among first two result pages in various search engines. Our website promotion team rigorously adheres white hat SEO techniques to make sure that our local as well as global clients get the best SEO services possible and the highest ROI on their SEO campaigns.
Why SEO with Creative :
Providing SEO services since 11 years.
No 1 position in Google since 11 years.Page Rank 6 website till year 2010. Currently Google Page Rank 4 surviving numerous Google Algorithm updates.We have more than 300 satisfied clients with 100% results on search engines. Our highly experienced SEO experts ensures top Google rankings which leads to the high revenue for their business and ultimately higher profits.We also offer keyword-specific content development projects as we are an end to end internet marketing company based in Mumbai, India.We focus in promoting client’s website on local keywords by focusing on the potential audience beneficial for our client’s business.
We use various SEO services including title & meta tags optimization, keyword research & selection and full website analysis to tailor adequate results.
Currently we are working on below projects:
1.Implant Dentist Mumbai – Best Dental implant clinics India:
They provide best dental implants, All on four implants, Porcelain Veneers, Full mouth rehabilitation, Gummy smile treatment, Zirconia dental crowns, Immediate function implants at there Nobelbiocare dental implant clinics in Mumbai, India. Implant dentist
2.Car title loans Canada:
They provide instant cash loans on car title. No need of job, or security checks. We provide bad credit car title loans in Canada. Candacarcash
3.Leading Manufacturer of Industrial Fasteners:
Tmegulf is the leading Manufacturer of Industrial Fasteners in UAE, Industrial Fasteners in Middle East, Imperial and Metric Construction, Oil & Gas, Alloy Steel etc. Tmegulf
4.American Metal Fasteners Inc:
American Metal Fasteners is a distributor of fasteners in various grades such as B7, B7M, L7, L7M, Duplex, Super Duplex, Inconel, Monel, Hastelloy & Stainless Steel. With our experienced staff and quick turn around times we can cater to clients with a personalized toch. Americanfasteners
5.S I Stud Inc:
has been manufacturing and supplying fasteners since 1939. With over 70 years of wide experience in offering an extensive array of products for all your industrial applications. Our success has been possible through excellent service and a commitment to quality unmatched in the industry. S I studs
6.FACO Fasteners: world’s best Industrial Fasteners manufacturing company in Anchor Bolt|Hex Bolt|Stud Bolt|Nut:
FACO Fasteners is a world leader in manufacturing Industrial Fasteners such as Foundation Bolts, Connections Bolts, Stud Bolts and U-Bolts. We manufacture as per DIN, ASTM, BS, ANSI, JIS, IS and ISO standards in Imperial as well as Metric sizes. To cater to the customers individually we also fabricate fasteners as per customers requirements. Facofastener
To stay on top of search engines, you have to follow the best practises of SEO. Unlike PPC, you cannot uy rankings in Organic search engine results. Seo is driven by alogirthms which keep on changing by the search engines. Now a days SEO totally relies on social influences and local search relevancies. Hence SEO has become highly competitive . You need to thoroughly understand website structure, optimize from SEO point of view, maintain regulairity in social spheres over and over gain.
Tailored SEO Solutions Mumbai
Creative brings you new contemporary SEO research strategy to deliver you a greater SEO returns for every click. No matter how big or small your SEO campaign is , we provide tailored SEO solutions to fit your needs and budget. Our SEO process is based on real analysis and real results. With our advanced SEO tecniques, we optimise your website with necessary white hat Google norms to get to the top of the results, and maintain the rankings all the year.
Successful SEO Results
With huge competiton over the web, you will get many SEO companies offering ‘SEO Services’. It is very difficult to tell who can actually make a difference to your website and rankings. We have a portfolio of successful SEO clients from various categories and all around the globe, long list of proven rankings, positive testimonials from our SEO clients and a suite of leading tools. Challenge us to introduce you to one of our clients for whom we have delivered exactly what you’re looking for and we’ll be happy to oblige.
Our SEO Services inlcude:
Monitoring Search Engine Algorithm
With so many Google updates, it become very necessary to keep oneslef updated with latest Google algortims. We keep real time monitoring of our in house and clients websites and upgrade them immediately to ensure that rankings dont come down any point of time.
Analysing Competitors Online Marketing Strategy
Before starting any SEO project, we actually monitor clients business on web, and websites which come in competiton on Search results pages to clients business. We then accordingly choose keyphrases and marketing strategy to ensure we are plotting a way forward to always be ahead of the competition.
Advanced Keyword Optimisation
Using advanced Latent Semantic indexing, we position the keyphrases strategically within the code in various tags and decide their placements on web pages by reading content of the entire website. We ensure that right keyphrases are optimised for right content, so that visitors coming to the website dont feel disinterested to navigate further.
High quality and correlated link building
SEO results get boosted if your website is backlinked by a high PR website and many correlated links from websites providing simliar topics as of your website. As we always mention in our SEO benefits, Creative had achieved Pr 7 milestone in Google and continuosly strives for better rankings. We always work on achievuing quality back links for our clients website too.
Social Media & SEO
As said above and in our other SEO articles, Social media and Seo go hand in hand. Knowing where your audiences are and what they are talking about is essential to SEO success. With this startegy in mind, we create the right content your audiences are seeking, resulting in all-important back links to your website.
Our SEO Full Service includes:
SEO Planning for new builds
SEO For Ecommerce Websites
Local SEO Optimisation
International SEO Planning
International SEO Implementation
Server Domain Configuration
Social Media Optimisation
Creative provides turn key digital marketing and cutomized SEO packages at a very reasonable cost. Contact us for a free SEO Anlaysis and SEO quote.
Sep 25, 2015 — Topseos.com has reported the rankings of the Top 10 best search engine optimization agencies in Turkey for September 2015. Creative has been named the 4th best firm for Search engine optimization and No 1 for Local Search engine optimization in Turkey, due to our strong performance during the topseos.com thorough evaluation process. The rankings are released each month to assist customers of search marketing services in selecting reputable agencies.
Topseos.com provides ranking and rating services in order to identify which Search engine optimization service provider produce the top overall services. The rankings are achieved through the use of a set of evaluation criteria to measure and compare search engine optimization services based on the most integral aspects like off page optimization, reporting methods, keyword analysis, on page optimization, and needs analysis.
They update their rankings every month based on the assumption that the search engine marketing algorithm changes over time. They judge Search engine optimization companies based on the newest trends and developments most important to clients.
Creative is a quality full service online marketing agency dedicated to ensuring their clients around the world are receiving the best SEO solutions. Creative helps build digital marketing strategies for businesses through its innovative Search engine optimization, SEO, PPC, social media marketing, and reputation management services.
Local Search engine optimization – SEO services Mumbai
Importance of Local SEO cannot be underestimated in ever changing times. Your business may miss the traffic that should be yours, if you just target the national campaign, without even running a Local SEO campaign. When Google Pigeon is becoming more and more unfavorable to enterprises, you should not ignore local search engine optimization.
70% of mobile searchers will find the information they need WITHOUT even needing to visit a website. Their phone nos, pictures, address will be seen directly on search engines as well as from local citation websites.
People trust local search results more than any others search listings.
59% percent of users use Google for searching local business results. [Source: Digital Sherpa]
Users who search from Andriod Smartphone are automatically logged into their Google account, these users will always be fed with local search results.
Few reasons why you need Local SEO campaign:
Google search results are based of various factors, one of which is location. Location has turned out to be an important factor now a days after Google has given perference to personalized search results.
For eg: If I am located in Powai, and if I search for “restaurants” (a very generic term) on my mobile, I get mobile local results with local restaurants based on my location, even if I dont type in location Powai. Google gives search results by checking searcherers IP, I be logged in google account or not.
So if your website is optimized on national level,it’ll increasingly be missed off the SERPs in favor of companies that do optimize locally.
Snack Pack’ Local Result Listings
Google has cut down the number of displayed organic results from 10 to 6, meaning that first 2 are google adwords results, remaining 3-5 are local search results, followed by organic lisitngs. Local “Snack Pack” listing has made the struggle for visibility more limited. Google has cut down the number of displayed results from seven to three, meaning there’s much more competition to be visible above the fold.
Hence its becomes vital for local search engine optimization (SEO) done for your website, adding as much information you can like pictures, phone numbers, recent reviews, and opening times.
Above trends already state this. Though we may explain in brief. With increase in number of smartphone users, mobile is now become a huge part of Local SEO. With such a high amount of mobile searches, your websites should be mobile ready to meet he mobile search result requirements.
Reviews shown in local search results are as important marketing tool as any other. People read reviews and build a sense of reliability to any website. Right reviews help you stand out of the crowd.
Social media websites, mainly Google Plus, needs a Google business page, with local address and phone numbers, needs to be verified. Much like an SEO campaign, to get success on web, you need to cover these areas as well.
We ensure that your business appears in local searches not only on desktops, but also on mobile devices and tablets. Our goal is to earn outstanding listings on top of your local traffic competitors.With our approach your website will correctly target your audience which will significantly increase your profitability. Request for Local SEO – search engine optimization prices today.